Text analytics is the analysis of text data which can allow the better understanding of consumer’s priorities and overall behaviour. The text analytics market value will be $4.01 Billion in 2018 and is projected to reach $10.48 Billion by the end of 2025 with a CAGR of 17.14% during the forecast period 2019-2025. Increasing need for social media analytics and emerging customised and industry-specific applications are the major factors for the increasing growth of the text analytics market. However, lack of awareness, skilled workforce and other operational challenges is impeding the growth of the text analytics market. The increasing importance of big data and IoT in the analytics market and enhancing customer service and competitive intelligence are creating an abundant number of opportunities shortly.
Research Study Objectives:
- Define, estimate, and forecast the text analytics market statistics by type, organisation size, deployment model, application, end-user, and regions concerning the individual growth drivers, market trends and their contribution toward the text analytics market growth
- Provides comprehensive information regarding the key factors influencing the market growth (Drivers, Restraints & Challenges, and Opportunities)
- Estimate & forecast the market size of all the segments concerning geographies including North America, Europe, Asia Pacific (APAC), South America and the Middle East and Africa (MEA).
- Recent competitive developments including M&A (Mergers and Acquisitions), Partnerships, and Product Innovations are provided in the text analytics Market Analysis report.
- Analysis and conclusions on the future text analytics market outlook.
Top-down and bottom-up approaches are used to validate the text analytics Market Size and are used to estimate the size of other dependent submarkets. Key players in the market are identified through various secondary sources; databases including Bloomberg Businessweek, Hoovers, Factiva, journals and associations and the market revenues are estimated
and are thoroughly validated through primary and secondary research. Secondary research involves the study of annual and financial reports of top players in the market, whereas primary research includes extensive interviews with the KoL’s such as CEOs, directors, board members, VP’s, sales managers, engineers, marketing executives, technicians, account managers, investors, strategic decision makers and others. The text analytics Market shares and breakdowns are determined using secondary sources and are verified by the primary sources. All possible parameters/factors that are affecting the text analytics market demand are covered in the research study are verified through primary research, analysed and interpreted to get the final qualitative and quantitative data. This data is collected and added with detailed analysis from Envision Inteligence and presented in this report.
The scope of the Report
The text analytics market segmentation is as follows:
By Type
- Software
- Services
- Managed Services
- Professional Services
- Support and Maintenance
- Consulting Services
- System Integration and Deployment
By Organisation size
- Small and Medium-Sized Enterprises
- Large Enterprises
By Deployment model
By Application
- Customer Experience Management
- Marketing Management
- Governance, Risk, and Compliance Management
- Document Management
- Workforce Management
- Business Intelligence
- Fraud Management
- Predictive Analytics
- Others
By End-user
- Banking, Financial Services, and Insurance
- Fast Moving Consumer Goods (FMCG)
- Government and Defense
- Healthcare and Life Sciences
- Manufacturing
- Telecommunications and Information Technology
- Energy and Utilities
- Media and Entertainment
- Retail and E-commerce
- Others
Geographical Analysis:
Text Analytics Market is segmented by geography into North America, South America, Europe, APAC and Middle East & Africa. U.S., Canada, Mexico and Costa Rica are analysed under North American region which is usually turning as the hotspot in the market. The South American region is further segregated into Brazil, Argentina, Chile, Columbia and some other emerging economies. In Europe, the market is extensively examined by covering U.K., Germany, France, Italy, Spain, Netherlands, Poland, Switzerland and some other promising economies. APAC is further categorised by countries into China, India,
Japan, South Korea, Australia & New Zealand, Malaysia, Singapore and many other emerging nations. In the Middle East & African region, Saudi Arabia, UAE, Iran, Iraq, Qatar, South Africa, Algeria, Morocco, Nigeria and so on countries are evaluated to understand the market growth lucidly.
Customization Options:
With the given research report, Envision Inteligence offers customisations as per the client’s specific requirements. The following customisation options offered for the text analytics Market include:
- Scope Revision
- Geographic Analysis
- Company Profiles
- Historical Data & Forecasting
- Key Contact Persons in companies
Global Text analytics Market Research Report Includes:
- An executive summary condensing the whole report such that essential authority can rapidly twist up doubtlessly acquainted with brief overview and conclusion.
- To have a complete market analysis through industry value chain analysis, Porter’s Five Force Model, PESTLE, SWOTanalysis, and Y-o-Y analysis.
- Regional and global diversity is analysed with the major countries and the unions. Scrutinizing the revenue generation on Year-On-Year
- Identifying DROC in the current market and their impact on altering market dynamics.
- Competitive landscape analysis to identify the merger and acquisition which will have a comparative financial study with significant competitors.
- Expertise investment opportunities by an analyst to the individual and organisation to have a better foothold in the market.
- Identify the latest developments, market shares and strategies that are employed by the significant text analytics market players, such as
- SAP SE
- Confirmit AS
- Infegy, Inc.
- IBM Corporation
- SAS Institute, Inc.
Along with these companies, many other companies are considered in the report while analysing the global text analytics competitive strategies and environment. These companies held substantial share-owning to the nature of the industry whereas, the rest of the market shares are marginal chunks to regional and local level manufacturers. Other players also have considerable presence owing to its robust brand image, geographical reach and stable customer base.
